• The purpose of this web site for the general public is to inform and educate them to become a more informed consumer, so they may know the terms and the difference between products that their local sales associate might suggest. The more they know about different lighting concepts the easier their purchasing decisions become and the google search box at the top of every page should help.

• The purpose of this web site for the sales associate is to add to their general product knowledge and their awareness of the news in their chosen industry, the more they know about the product they sell and the industry in which they work the better they can do their job.

• The purpose of this web site for the veteran lighting professional is to fill in the odd piece of product knowledge which might be lacking.

• The purpose of this web site for the lighting showroom is as a tool that you may use to improve the productivity of your sales associates. Also if you include a link to here from your web site you will get a better informed customer at your own door.

• The purpose of this web site for the lighting showroom buyer is to provide categorized links to all the major lighting manufacturers, and a calendar to all the trade shows, so that you may make better buying decisions.

• The purpose of this web site for the lighting manufacturer (which includes all of those who are suppliers to the lighting showrooms) is to provide an avenue to advertise your line to the lighting showroom buyer as well as to the general public so that they will request your line more often at the lighting showrooms they may visit.

Light Bulb Jokes